About Us
Our robust product portfolio includes power and encoder cables, industrial Ethernet cables, serial communication cables, and more.We pride ourselves on our ability to adapt and innovate, providing reliable, high-performance cables that enhance efficiency and productivity in various sectors. Embracing the “Make in India” initiative, we continue to drive forward with unparalleled craftsmanship and superior customer service.
The Company
SDTRONICS is a leading provider of high-quality automation cables and related products, dedicated to transforming connectivity in various industrial sectors. Founded by Mr. A. D. Brahme over 30 years ago, the company has grown from humble beginnings to become a trusted name in the industry.
With a commitment to excellence, SDTRONICS offers a diverse portfolio of over hundreds of types of cables in 5 major categories, customized solutions, and allied products like braking resistors and EMI filters. Embracing the “Make in India” initiative, SDTRONICS combines superior engineering with meticulous craftsmanship to meet international standards, ensuring reliability, punctuality, and exceptional customer support.
Brand Pillars
Product
PartnerShip
Process
Product
“Delivering superior-quality automation cables that set industry standards for performance and reliability.”
Partnership
“Building strong, collaborative relationships with clients to provide customized solutions and exceptional support.”
Process
“Ensuring efficiency and transparency in every step, from concept to delivery, to meet and exceed customer expectations.”
Vision
At SDTRONICS, our vision is to lead the global automation cable industry by integrating uncompromising quality, unparalleled reliability, and a “Make in India” spirit. We aim to enhance every connection we create, driving innovation and excellence in industrial connectivity solutions worldwide.
Mission
At SDTRONICS, our mission is to empower businesses with world-class automation cable solutions that bridge the gap between quality and accessibility. With unwavering dedication, we engineer, manufacture, and deliver products that exceed expectations, enabling our clients to optimize performance, elevate productivity, and build lasting trust in our products.
Promise
“Empowering Connections, Enriching Automation”
SDTRONICS promises to provide premium-quality automation cables and solutions that meet
international standards while offering excellent craftsmanship and seamless automation.
Core Values
Quality & Reliability
Committed to delivering the highest quality products and maintaining consistent reliability.
CUSTOMER CENTRIC APPROACH
Prioritizing tailored solutions, technical consultation, and exceptional support.
TRUST & TRANSPERENCY
Building trust through honest information and delivering on promises.
PASSION & PERSISTANCE
Valuing relentless pursuit of excellence and continuous improvement.
CUSTOMIZATION & ADAPTABILITY
Offering innovative, customized solutions that meet international standards.
Our Philosophy
Elevate
At SDTRONICS, we are committed to
elevating industry standards by providing
superior-quality automation cable
solutions that transcend expectations. We
believe in reaching new heights of
excellence in every product, service, and
interaction.
Empower
Our brand is built on the principle of
empowerment. We empower businesses
with reliable connections that drive
productivity and growth. We empower our
clients with the knowledge and solutions
they need to make informed decisions and
achieve their goals.
Evolve
In a dynamic and ever-changing industry, we
embrace evolution. We continually innovate our
products, adapt to emerging trends, and evolve our
strategies to meet the evolving demands of the
automation world. We believe that by evolving
alongside our partners, we create a path to
sustained success.
Meet Our Leadership Team
Abhay Brahme Founder & Visionary
A.D. Brahme, a stalwart in the industrial automation sector, founded SDTRONICS in 1994. With over three decades of expertise, he has been instrumental in shaping the landscape of industrial automation.
Know more…
Manojit Brahme Director
Infusing fresh energy into SDTRONICS, Manojit Brahme joined the company in 2017, beginning his journey on the factory floor. By mastering various roles, from cable assembly operator to inventory management
Know more…
Abhay Brahme
Founder & Visionary
A.D. Brahme, a stalwart in the industrial automation sector, founded SDTRONICS in 1994. With over three decades of expertise, he has been instrumental in shaping the landscape of industrial automation.
Manojit Brahme
Director
Infusing fresh energy into SDTRONICS, Manojit Brahme joined the company in 2017, beginning his journey on the factory floor. By mastering various roles, from cable assembly operator to inventory management
Milestones
Year of establishment. SDTRONICS began with just a table and a chair.
1994
Expanded to a new facility of 150 sqft area in Thergaon.
2002
Further expansion to a 1500 sqft facility in Kalewadi.
2008
Achieved ISO Certification, marking a commitment to quality standards.
2010
Honored with the Rashtriya Udyog Ratna Award for industrial excellence.
2012
With all the systems and procedures, company started operating on Auto-Pilot mode.
2014
Opened a new factory with a 7000 sqft area in Talawade MIDC.
2015
Became a Private Limited company, marking a significant corporate milestone.
2019
Awarded the Maharashtra Gaurav Puraskar at BSE for outstanding performance.
2020
Recognized as an Emerging Brand by Business Icon.
2021
Proudly stands as India’s No. 1 trusted brand in automation cable solutions, continuing to lead with innovation and quality.
Present
Year of establishment. SDTRONICS began with just a table and a chair.
1994
Expanded to a new facility of 150 sqft area in Thergaon.
2002
Further expansion to a 1500 sqft facility in Kalewadi.
2008
Achieved ISO Certification, marking a commitment to quality standards.
2010
Honored with the Rashtriya Udyog Ratna Award for industrial excellence.
2012
With all the systems and procedures, company started operating on Auto-Pilot mode.
2014
Opened a new factory with a 7000 sqft area in Talawade MIDC.
2015
Became a Private Limited company, marking a significant corporate milestone.
2019
Awarded Maharashtra Gaurav Puraskar at BSE for outstanding performance.
2020
Recognized as an Emerging Brand by Business Icon.
2021
Proudly stands as India’s No. 1 trusted brand in automation cable solutions, continuing to lead with innovation and quality.